Anerian

Web 2.0 is the term applied to the fairly recent emergence of a collection of web features that include blogs, social networking sites, collaborative software, and other interactive technologies.  Essentially, they allow individuals to

So how do you create brand ambassadors? Two words: C-U-S-T-O-M-E-R. S-E-R-V-I-C-E. Treat your customers as individuals. Respect them. Listen to them. Thank them. Whether it is with a formal rewards program or not, WORDS go a long way. Don’t always be selling!

…The same can be said for our flashy websites, elaborate blogs, and hundreds of twitter apps – be sure you look for and connect with the people behind the text. If we forget who all of this is really for and what these tools really serve to do – connect us with other people – then we will be left with nothing but random noise and a confused expression on our faces. Social Networking is about creating relationships, and not even the coolest widget is a substitute for genuine human interaction – on OR off line.